Strategy & positioning
Discovery, audience, value proposition and priorities that turn challenges into a clear direction.
DIRECTION / POSITIONINGStrategy, technology and execution to turn your digital presence into a connected foundation for growth.

A FOUNDATION IN TECHNOLOGY. EVOLVING THROUGH DESIGN AND AI.
I’m Thiago Chaves, a technology professional and founder of 7 Chaves Digital. I built my foundation during 10 years as an IT Analyst at the United Nations (UN).
After that decade dedicated to IT, I expanded my work into design, web development and digital communications. My journey also includes contributing visual materials and graphic identity work for the Sherpa Track at G20 Brazil 2024.
Today, I bring that technology background together with experience in design and artificial intelligence for business. Curiosity still drives me: listening, understanding the problem and turning complexity into useful solutions for people. That vision led me to create 7 Chaves Digital, where I connect strategy and execution to help businesses build their next step.
“My role is to connect decisions so every part of the digital experience contributes to the same business goal.”THIAGO CHAVES / 7 CHAVES DIGITAL
Experience in institutional and international settings is also part of my professional background.


Strategy with context. Technology with purpose. The right pieces, working together.
Discovery, audience, value proposition and priorities that turn challenges into a clear direction.
DIRECTION / POSITIONINGArchitecture, content, design and development that communicate clearly and make action easier.
WEB / UX / CONVERSIONSearch, useful content and campaigns aligned with the journey of the people looking for your business.
SEO / CONTENT / MEDIAMeasurement, integrations and artificial intelligence to guide decisions and simplify processes.
DATA / AI / AUTOMATIONBefore choosing a tool, we need to understand what is holding a business back. The 7 Chaves method helps identify that priority.
Discover your business’s next keyAudience, positioning and value proposition.
Brand, website, reputation and SEO.
Content and media to reach the right people.
Messaging and experiences that invite action.
Relationships and follow-through on opportunities.
Data, automation and AI for better decisions.
Processes and integrations to sustain growth.
A selection from the 7 Chaves Digital portfolio. Every business has its own story — and needs a solution that makes sense for it.
A look at the platforms I am building and improving within the 7 Chaves Digital ecosystem.
A central place for clients and prospective clients to explore 7 Chaves projects and digital experiences. The Hub brings published websites together and offers a place to discover what we are building.
Explore the Client HubFewer isolated pieces.
More meaningful connections.
I am a technology professional and founder of 7 Chaves Digital. I spent 10 years as an IT Analyst at the United Nations before expanding into design and digital communications. Today, I bring that experience together with artificial intelligence for business.
It is the 7 Chaves Digital diagnostic framework: Clarity, Presence, Attraction, Conversion, Sales, Intelligence and Scale. It helps identify bottlenecks and organize priorities.
We start with a conversation about your goals and the context of your business. From there, we can recommend next steps and a suitable scope of work.
The 7 Chaves portfolio includes Engetronics, SoftHost, JCM Consulting, Clínica Alento, Sena Martins and Lojas Sansão. Find the links in the projects section.
You bring your business story. Together, we’ll find the next step.